AFA PARTNERS WITH MACY’S FOR EIGHTH ANNUAL “SHOP FOR A CAUSE”
Macy’s helps local charity raise funds and awareness for important cause
BINGHAMTON,NEW YORK – (JUNE 20, 2013) - Macy’s will partner with the American Football Association to invite customers to participate in Macy’s eighth annual national “Shop For A Cause” charity shopping event on August 24, 2013. Customers can purchase shopping passes from the American Football Assn now. Macy’s “Shop For A Cause” is a unique one-day-only shopping event created to support local charities’ fundraising efforts, which has helped raised more than $46 million for charities across the country since 2006. “Over the past eight years, Macy’s annual ‘Shop For A Cause’ has raised more than $46 million for local and national charities, providing our associates and customers an opportunity to give back to those organizations that touch their hearts each and every day,” said Martine Reardon, Macy’s chief marketing officer. “Giving back is a key component of Macy’s culture. We are honored to offer our customers an easy and convenient way to make a positive difference in their communities and in the lives of others, while enjoying great savings at Macy’s.”
Macy’s has provided the American Football Assn with shopping passes to sell for $5 each. The American Football Assn will keep 100 percent of every shopping pass it sells. The more the American Football Assn sells, the more money it will raise!
By purchasing a shopping pass from the American Football Assn, customers support our causes while enjoying a day of spectacular discounts, entertainment and special events at Macy’s. Pass holders will receive special discounts on most regular, sale and clearance purchases all day, but some exclusions apply.
About Macy’s Macy's, the largest retail brand of Macy's, Inc., delivers fashion and affordable luxury to customers at approximately 800 locations in 45 states, the District of Columbia, Puerto Rico and Guam, as well as to customers in the U.S. and more than 100 international destinations through its leading online store at macys.com. Via its stores, e-commerce site, mobile and social platforms, Macy's offers distinctive assortments including the most desired family of exclusive and fashion brands for him, her and home. Macy's is known for such epic events as Macy's 4th of July Fireworks® and the Macy's Thanksgiving Day Parade®, as well as spectacular fashion shows, culinary events, flower shows and celebrity appearances. Macy's flagship stores -- including Herald Square in New York City, Union Square in San Francisco, State Street in Chicago, Dadeland in Miami and South Coast Plaza in southern California -- are known internationally and leading destinations for visitors. Building on a more than 150-year tradition, and with the collective support of customers, employees and Macy's Foundation, Macy's helps strengthen communities by supporting local and national charities giving more than $70 million each year to help make a difference in the lives of our customers.